Serving Canadian SMEs

Modern Software & AI for Canadian Businesses

We design, build, and support internal tools, customer-facing apps, and AI-powered features for Canadian SMEs — and help you tap into funding when it makes sense.

100%
Canadian Focused
AI + Software
Pragmatic Approach
End-to-End
Full Service Delivery

Most Canadian SMEs know their software and data could be working harder — but don't have the time or in-house capacity to fix it.

Assure Simple helps you:

Design and build internal tools and customer-facing products
Add AI where it genuinely improves outcomes, and skip it where it doesn't
Navigate Canadian funding programs that can offset project costs

We're here to ship reliable, maintainable software that makes your business run better — with or without AI.

About Assure Simple

Assure Simple is a small, specialized consultancy based in Canada.

Our team has spent years building:

  • External, customer-facing web and mobile applications
  • Internal systems and dashboards for operations, finance, and support
  • Data-heavy and AI-enabled features in production environments

Now we focus on helping Canadian SMEs:

  • Turn vague ideas ("we should modernize this" / "we should be using AI") into concrete, scoped projects
  • Access non-dilutive funding where appropriate
  • Put real software in place that your team actually uses and trusts

We're intentionally small. You work directly with senior people from first conversation to rollout.

Who We Work With

We're a good fit if:

  • You're a Canadian small or mid-sized business (typically 20–500 employees)
  • You rely on spreadsheets, email, or legacy systems more than you'd like
  • You have customers or staff asking for better tools and workflows
  • You want a partner who can advise, build, and support — not just hand over a strategy deck

Typical clients include:

  • B2B and B2C companies with customer portals or internal platforms
  • Service businesses with complex operations (support, logistics, finance, HR)
  • Leadership teams that want measurable improvements, not just tech experiments

Services

End-to-end solutions for modern Canadian businesses

1

Opportunity & Funding Scan

Find the most valuable software improvements — and how to pay for them.

In a short, focused engagement (usually 2–3 weeks), we:

  • Map key workflows, systems, and data sources in your business
  • Identify software and automation opportunities: new tools, integrations, or improvements
  • Highlight where AI can help and where traditional software is a better fit
  • Outline which Canadian programs and incentives (grants, credits, etc.) may apply
  • Deliver a concise, non-technical summary for stakeholders

You'll walk away with:

  • A prioritized roadmap of software and AI opportunities
  • Rough cost and timeline estimates
  • A funding and implementation game plan — or a clear "not worth doing right now" answer where appropriate
2

Product & Platform Development (Internal & External)

Design and build the tools your business actually needs.

Customer-facing applications

  • Portals, dashboards, and self-serve tools
  • Feature development for existing products

Internal tools & automation

  • Operations and workflow tools
  • Dashboards and internal reporting
  • Integrations between your existing systems (CRM, ticketing, finance, etc.)

We choose technologies that fit your current stack and team, and we design for reliability, maintainability, and handoff — not dependency.

3

AI Features & Enhancements (When It's the Right Tool)

Use AI where it adds clear value — and skip it where it doesn't.

When AI is a good fit, we can help you:

Add AI-powered features to your existing products

Smart search, recommendations, summarization, content generation

Build internal tools that use AI for:

  • Triage, classification, and routing
  • Drafting replies, briefs, and summaries

Design AI-heavy projects in a way that may qualify for R&D and innovation funding

We use reputable AI platforms and APIs, combine them with solid engineering, and add logging and simple evaluation so you can see how things are performing over time.

4

Funding-Aware Project Design & Guidance

Make your projects attractive to both your business and funders.

For projects with a potential funding angle, we help you:

  • Shape the project so it's concrete, measurable, and technically credible
  • Define milestones and deliverables that work for both operations and funding requirements
  • Estimate engineering, infrastructure, and AI compute realistically
  • Prepare the technical sections and framing that support grant and incentive applications, working alongside your finance or grant partners

We don't replace professional grant writers or tax advisors, but we make sure the technical story matches the funding criteria — and that you're building something you actually want to own.

5

Training & Ongoing Support

Make sure your team can use and maintain what we build.

Once solutions are in place, we can help with:

  • Practical training sessions for your staff on new tools and workflows
  • Documentation and handoff to your in-house or external technical teams
  • Light ongoing support or retainers for:
    • • Iteration based on real-world feedback
    • • Performance and reliability improvements
    • • Planning future phases

Our goal is to help you become self-sufficient over time, with the option to bring us back when needed.

How We Work

1

Intro Call (Free)

We talk about your business, current systems, and goals. We'll give an honest view on whether a project together makes sense.

2

Opportunity & Funding Scan (Optional but Recommended)

We start with a scoped discovery engagement to identify the best opportunities and funding angles. This avoids guessing and prevents investing in the wrong project.

3

Project Plan & Proposal

We propose a concrete project (or phased projects) with clear scope, timelines, and pricing. If funding is part of the picture, we align the plan accordingly.

4

Build & Implement

We design, build, and integrate the solution, collaborating with your team and existing vendors. You get regular check-ins, demos, and transparent progress.

5

Rollout, Training & Next Steps

We support launch, onboarding, and iteration. From there, we can either step back or stay involved through a light support arrangement.

Why Work With Assure Simple

🎯

Software first, AI when useful

We're not here to force AI into every problem. Sometimes a well-built tool or integration is all you need.

🔄

End-to-end capability

Strategy, design, implementation, and support — all under one roof. No need to coordinate multiple vendors to get one project done.

🇨🇦

Built for Canadian SMEs

We understand the realities of budget, staffing, and risk, and we know how funding and incentives can fit into the picture.

💬

Clear, straightforward communication

We avoid jargon and overpromising. You'll know what we recommend, why, and what it will take.

FAQs

Do we need to use AI to work with you?

No. Many projects are simply about better software and automation. We only recommend AI when it's clearly the right tool for the job.

Can you guarantee funding?

No. Funding decisions are always made by the relevant programs and agencies. We help you design strong, technically sound projects and align them with the criteria, but outcomes are never guaranteed.

What does a typical engagement cost?

Discovery and assessment engagements typically start in the low-to-mid five figures. Build and implementation costs depend on scope and complexity. After our first call, we'll provide clear estimates before you commit.

We don't have internal developers. Is that a problem?

Not necessarily. We can handle end-to-end implementation or work alongside existing partners. We'll design a plan that fits your reality.

What if we decide the timing isn't right?

That's okay. Part of our job is to help you avoid projects that don't make sense right now. If the right answer is "wait," we'll say so and explain why.

Ready to modernize your tools?

Let's start with a short, no-pressure conversation about your company, goals, and constraints.

Or email us directly at contact@assuresimple.com